Titles, entitlement and the sweet success of serving!
Discovering more about ourselves, our values, cultures and how to contribute to a better world through the sweet success of serving others. Written by Hester Bergh-Appoyer. Published in Business Goa Magazine, April 2017
Sweet success. Have you ever asked yourself why success is referred to as sweet? The sweet taste or smell of success? Here’s a thought. Some of us have stronger sensory filters than others, we can see, hear, feel, taste and smell success and there is the linguistic idea that sweet has been used metaphorically to refer to something pleasing since 888 CE. The earliest mention of it being used with success is 1684.
I started my career in an American company well known for its baby products and less known for its enormous global market share in surgical and optical products. But I’m not sure those “formative” years of my professional life, which have been the foundation of all my business interactions, were always to my benefit. Sometimes it served me sweetly, other times not.
So what was it that made such a big impact on my rookie mind?
It was the sweet sound of being called by my name. (Not the tone my mother used to use when she was less than pleased with me – but that is another read!)
On my first day at Johnson & Johnson I was welcomed at reception, shown around and taken to meet lots of people. Important people. I met truck drivers, warehouse packers and managers, kitchen staff, accountants, telesales staff and some of the big shots sitting in plush floored offices (bigger than my newly rented flat) as well as the CEO who was introduced to me by his first name. He already knew mine.
The embodiment of J&J’s company culture and credo is consistently demonstrated by the way they extend value to their patients, clients and employees. Click on “credo” above. Enduring mutual success is a spirit of serving that smiled and smiles through the offices and corridors in the sweet absence of titles and entitlement.
It was with this spirit to serve and eagerness to sample my own sweet success that I later went into the big wide world of international business.
Fast forward to Kuala Lumpur and I have joined an international educational institute as lecturer in charge and head of department for the business and marketing department. Sounds grand doesn’t it?